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    "result": {"data":{"story":{"content":"{\"seo\":{\"_uid\":\"78c2948f-920c-454f-956b-d70b095b6010\",\"title\":\"Honda E Charging Guide - How to charge your Electric Honda? | 50five\",\"plugin\":\"seo_metatags\",\"og_image\":\"\",\"og_title\":\"\",\"description\":\"If you have the new Honda electric car or will have it soon, then this guide is designed for you. Read on to find out how to charge the new Honda E.\",\"twitter_image\":\"\",\"twitter_title\":\"\",\"og_description\":\"\",\"twitter_description\":\"\"},\"_uid\":\"2b7a555a-8489-4018-875b-d9f721684ca0\",\"image\":{\"id\":2106689,\"alt\":\"Honda E \",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/909x342/dd3d1523d9/honda-e.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"title\":\"An Exclusive Honda E Charging Guide\",\"author\":{\"name\":\"Robin\",\"created_at\":\"2021-04-09T07:07:45.239Z\",\"published_at\":\"2022-05-10T13:54:09.668Z\",\"updated_at\":\"2022-05-10T13:54:09.694Z\",\"id\":44926245,\"uuid\":\"326b2e4f-f4de-4e34-8d16-61a7ee38c244\",\"content\":{\"seo\":{\"_uid\":\"da095bb1-3acb-4791-9f99-108991f67b9b\",\"title\":\"Robin | Content Specialist\",\"plugin\":\"seo_metatags\",\"og_image\":\"\",\"og_title\":\"\",\"description\":\"Writes blogs about e-mobility and climate solutions for 50five.\",\"twitter_image\":\"\",\"twitter_title\":\"\",\"og_description\":\"\",\"twitter_description\":\"\"},\"_uid\":\"986fa074-3ecd-42fc-8641-5d8cb3ef1ca2\",\"name\":\"Robin\",\"avatar\":{\"id\":2130358,\"alt\":\"robin\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/2178x2870/4b0dfb6d1c/robin.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"component\":\"author\",\"occupation\":\"Content Specialist\",\"description\":\"Writes blogs about e-mobility and climate solutions for 50five.\"},\"slug\":\"robin\",\"full_slug\":\"en-gb/author/robin\",\"sort_by_date\":null,\"position\":-90,\"tag_list\":[],\"is_startpage\":false,\"parent_id\":41803791,\"meta_data\":null,\"group_id\":\"866597f3-5b35-4f38-aff8-727c34cdd392\",\"first_published_at\":\"2022-05-10T13:54:09.668Z\",\"release_id\":null,\"lang\":\"default\",\"path\":null,\"alternates\":[],\"default_full_slug\":null,\"translated_slugs\":null,\"_stopResolving\":true},\"content\":[{\"_uid\":\"64580acd-4a4a-4f69-a835-71862b0a8a34\",\"align\":\"default\",\"preset\":\"\",\"children\":[{\"_uid\":\"72e40b5b-1c56-408d-aa0a-ec54db7eb77a\",\"link\":{\"id\":\"4f0fd6dc-613a-4f20-8cda-6954f722b8e7\",\"url\":\"\",\"linktype\":\"story\",\"fieldtype\":\"multilink\",\"cached_url\":\"en-gb/e-mobility/charging-station-selection-tool\"},\"type\":\"button\",\"title\":\"Help me find the best charger for my Honda!\",\"preset\":\"\",\"target\":\"_self\",\"variant\":\"primary\",\"component\":\"button\",\"icon_size\":\"default\",\"icon_type\":\"default\",\"icon_color\":\"default\",\"icon_spacing\":\"default\",\"icon_variant\":\"default\",\"icon_position\":\"left\"}],\"component\":\"button-group\",\"orientation\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"db71814e-9baa-4703-ae01-3cd829fa253e\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Generally, Honda E is a premium, compact city vehicle that incorporates incredible features. The vehicle prides itself to come with the latest Urban EV concept, making it to remain close to the initial design. Regardless of the road conditions, the vehicle can travel for up to 136 miles, and the good thing is that it embraces the ultra-rapid charge capability.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"ff46cca9-1497-4914-a750-d8c64252efd5\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"How to Charge the New Honda Electric Car\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"360464c1-edc4-4f10-aba9-0cbbf11b1b97\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"The vehicle utilises the CCS (Combined Charging System) charging standard, that comes with both AC and DC inlet ports. The top part of the inlet is made for the type 2 connector, which you use while charging at home or even at slow and fast public AC points. The lower section, on the other hand, for the type 2 connector, carries high voltage from a CCS connector during a fast DC charging. Notably, the vehicle’s CCS inlet is located at the car’s front.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Based on the \",\"type\":\"text\"},{\"text\":\"type of charge unit\",\"type\":\"text\",\"marks\":[{\"type\":\"link\",\"attrs\":{\"href\":\"/en-gb/e-mobility/types-charging-stations\",\"uuid\":\"50470e9e-296b-4752-9089-8ce54340e5df\",\"anchor\":null,\"target\":null,\"linktype\":\"story\",\"story\":{\"name\":\"Types of charging stations\",\"id\":43390837,\"uuid\":\"50470e9e-296b-4752-9089-8ce54340e5df\",\"slug\":\"types-charging-stations\",\"url\":\"en-gb/e-mobility/types-charging-stations\",\"full_slug\":\"en-gb/e-mobility/types-charging-stations\",\"_stopResolving\":true}}}]},{\"text\":\" and network, the electric Honda vehicle can \",\"type\":\"text\"},{\"text\":\"charge fast, rapid, and slow\",\"type\":\"text\",\"marks\":[{\"type\":\"link\",\"attrs\":{\"href\":\"/en-gb/e-mobility/blog/how-long-does-it-take-to-charge-an-electric-car\",\"uuid\":\"7d1e4bdf-35b0-41ff-a0ec-a3dd5f022b1c\",\"anchor\":null,\"target\":null,\"linktype\":\"story\",\"story\":{\"name\":\"How long does it take to charge an electric car?\",\"id\":44711073,\"uuid\":\"7d1e4bdf-35b0-41ff-a0ec-a3dd5f022b1c\",\"slug\":\"how-long-does-it-take-to-charge-an-electric-car\",\"url\":\"en-gb/e-mobility/blog/how-long-does-it-take-to-charge-an-electric-car\",\"full_slug\":\"en-gb/e-mobility/blog/how-long-does-it-take-to-charge-an-electric-car\",\"_stopResolving\":true}}}]},{\"text\":\" from all public charge points. In many occasions, the slow charging needs a three-pin-to-type 2 cable, while fast charging demands a type 2-to-type 2 cable. Luckily, the two cables are typically purchased alongside the car. During a rapid charging, the needed CCS connector is connected to the charging unit.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Charging on DC or AC\",\"type\":\"text\",\"marks\":[{\"type\":\"link\",\"attrs\":{\"href\":\"/en-gb/e-mobility/blog/ac-and-dc-charging\",\"uuid\":\"2a8a66da-a3dd-465e-9977-1b7723c536fb\",\"anchor\":null,\"target\":null,\"linktype\":\"story\",\"story\":{\"name\":\"AC and DC charging, what's the difference?\",\"id\":44709911,\"uuid\":\"2a8a66da-a3dd-465e-9977-1b7723c536fb\",\"slug\":\"ac-and-dc-charging\",\"url\":\"en-gb/e-mobility/blog/ac-and-dc-charging\",\"full_slug\":\"en-gb/e-mobility/blog/ac-and-dc-charging\",\"_stopResolving\":true}}}]},{\"text\":\" needs the electric vehicle driver to plug the connectors to the right line. As a precaution, it is essential to confirm that there’re no faults and that it’s secure to begin charging.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Based on the power service provider, the process may need the use of a smartphone app linked to the account or an RFID (Radio-frequency identification) card. With the advancement of technology, contactless pay-as-you-go units have now become common throughout the country. After the activation, the units will undertake extra connection and account assessments prior to starting vehicle charging.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"img\":{\"id\":2127007,\"alt\":\"Zappi charger ev install cost\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/909x294/bef3b60ea5/ev_install_cost.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"_uid\":\"0481cf32-05fa-4b1d-8546-bfda4ea56971\",\"preset\":\"\",\"component\":\"image\",\"max_width\":\"\",\"margin_bottom\":\"default\",\"aspect_ratio_mobile\":\"16:9\",\"aspect_ratio_tablet\":\"original\",\"aspect_ratio_desktop\":\"original\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"b139867e-7196-49ee-8d5a-751f005227ac\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"The Time Taken to Charge Honda E\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"984e6dc2-802f-4596-93a4-a64f50597a08\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"bullet_list\",\"content\":[{\"type\":\"list_item\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Rapid 100kW – 0-80% takes roughly 20 minutes\",\"type\":\"text\"}]}]},{\"type\":\"list_item\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Rapid 50kW – 0-80% takes approximately 35 minutes\",\"type\":\"text\"}]}]},{\"type\":\"list_item\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Fast 22kW 0-100% takes approximately 3 hours\",\"type\":\"text\"}]}]},{\"type\":\"list_item\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Fast 7kW 0-100% takes approximately 4.5 hours\",\"type\":\"text\"}]}]},{\"type\":\"list_item\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Slow 3kW 0-100% takes approximately 11 hours\",\"type\":\"text\"}]}]}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Note, the above data precisely shows the time it will take to charge a Honda electric car. The average times are for 100% charge except for the rapid charging, which is assessed at the usual 0-80%. The reason for this is that most rapid chargers reduce their power before reaching 100% to maximise the efficiency and protect the battery.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Remember, the indicated times are only a guide, as it’s rare to charge an electric from 0%. Also, other aspects that might affect the charging time include in-vehicle energy loads, ambient temperatures, any lower and upper charge limitations to prolong the battery life and protect it against prospective damage, as well as charging rates declining as the optimal charge is reached.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Besides embracing a rapid 100kW DC capability, the new Honda electric car comes with a 6.6kW type 2 AC charging. Well, this means that the vehicle charges at only 6.6kW even when connected to a fast charger that’s rated above 6.6kW. Luckily, you can estimate the charging times of your vehicle by using the Zap-Map’s Home Charging Calculator. Best of it all, the connector speed, battery charge level, and onboard charger options can be\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"fbbdc354-ce51-4e2e-9ce8-a90f35aabd1e\",\"title\":\"2021 Honda E review – the electric car of the future? | What Car?\",\"preset\":\"\",\"video_id\":\"4paegfafImY\",\"component\":\"video\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"c5c2a5e6-a488-465a-9115-08f1bac74577\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"The Cost of Charging\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"4df9004f-b8f3-4faf-a692-6b20ed773582\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"For a full charge, you may have to pay around £3.64 while charging at home. On the other hand, charging at public charging points and stations, such as car parks or supermarkets are regularly free to use throughout your stay. Besides, for the rapid charging points found at motorway service stations usually costs roughly £6.50 for a thirty-minute charge.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"e4aca5ad-fcee-4a85-a70f-f56246ee66aa\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Charging Honda Electric Car at Home\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"2aedc3e6-ceab-4087-a134-ca0120d7172c\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Charging an electric car at home is regularly the most cost-effective and convenient way to recharge an EV. Usually, there are \",\"type\":\"text\"},{\"text\":\"government grants\",\"type\":\"text\",\"marks\":[{\"type\":\"link\",\"attrs\":{\"href\":\"/en-gb/e-mobility/blog/financial-support-for-your-ev-home-charging-solution\",\"uuid\":\"b0472ac1-bb83-4af7-9e4c-c5b326d9e849\",\"anchor\":null,\"target\":null,\"linktype\":\"story\",\"story\":{\"name\":\"Financial support for your EV home charging solution\",\"id\":43243504,\"uuid\":\"b0472ac1-bb83-4af7-9e4c-c5b326d9e849\",\"slug\":\"financial-support-for-your-ev-home-charging-solution\",\"url\":\"en-gb/e-mobility/blog/financial-support-for-your-ev-home-charging-solution\",\"full_slug\":\"en-gb/e-mobility/blog/financial-support-for-your-ev-home-charging-solution\",\"_stopResolving\":true}}}]},{\"text\":\" that help in the \",\"type\":\"text\"},{\"text\":\"installation of home electrical vehicle charge points\",\"type\":\"text\",\"marks\":[{\"type\":\"link\",\"attrs\":{\"href\":\"/en-gb/e-mobility/expert-installation\",\"uuid\":\"1de1c7e7-bca7-452b-9ad7-b29d811ff923\",\"anchor\":null,\"target\":null,\"linktype\":\"story\",\"story\":{\"name\":\"Expert installation\",\"id\":43399624,\"uuid\":\"1de1c7e7-bca7-452b-9ad7-b29d811ff923\",\"slug\":\"expert-installation\",\"url\":\"en-gb/e-mobility/expert-installation\",\"full_slug\":\"en-gb/e-mobility/expert-installation\",\"_stopResolving\":true}}}]},{\"text\":\".\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Generally, most home chargers in the market are either rated 3kW or 7kW. The higher 7kW units typically cost more than the 3kW units. The good thing is that most plug-in car manufacturers have partnered with charge point suppliers to give free charge point in some situations as part and parcel of the purchase of a new electric vehicle. Nonetheless, it is essential to note that Zap-Map advises car owners to precise shop in the market since there are many suitable items on the market.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"8e07df12-14a8-439c-96fd-f790c51ebf16\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"How to Charge Electric Vehicles on Public Charge Points\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"8a5e9ce7-d7f4-4384-a12b-eb968a0957cb\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Usually, the United Kingdom is home to a considerable number of public electric vehicle charging points. While charge points offer national coverage, the others are only available in select areas. It is essential to note that the payment and access methods across the many charging points vary. Remarkably, some public charging points offer an RFID card, while others require the users to use a smartphone to charge your vehicle. There may be those charging points that need you to create an account to use them, but then, many rapid units that embrace contactless PAYG (Pay as You Go) card readers have been brought to the market.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Now, while many electric vehicle charging points are available for free use, a vast number of rapid and fast chargers need payment. With this, the charging tariffs tend to come with a flat connection fee, cost per energy consumed which is denoted as pence per kWh, as well as cost per charging time which is indicated as pence per hour.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"}],\"summary\":[],\"component\":\"blog\",\"short_text\":\"If you are a car fanatic that needs to embrace technology by using vehicles that come with the latest invention, that is, fully electric cars, then you may find it quite challenging on how to recharge it as you don’t take it to the ordinary fuel stations. If that is your state and you have the new Honda electric car, then this guide is designed for you. Read on to find out how to charge the new Honda E.\"}","full_slug":"en-gb/e-mobility/blog/an-exclusive-honda-e-charging-guide","alternates":[{"full_slug":"nl-nl/e-mobility/blog/archief/alles-over-het-opladen-van-je-honda-e","published":false},{"full_slug":"en-nl/e-mobility/blog/archief/alles-over-het-opladen-van-je-honda-e","published":false}],"first_published_at":"2020-07-09T17:54:00.000Z","published_at":"2021-05-12T13:17:48.626Z","tag_list":["car brands","honda","review"],"read_time":3},"related":{"nodes":[{"uuid":"86cb8a58-4ff2-47ee-a6b3-cadd902f28d9","content":"{\"seo\":{\"_uid\":\"78c2948f-920c-454f-956b-d70b095b6010\",\"title\":\"The global microchip shortage | 50five\",\"plugin\":\"seo_metatags\",\"og_image\":\"\",\"og_title\":\"\",\"description\":\"There is a global shortage of ‘semiconductor chips’ which are used in hundreds of our day-to-day items from electric toothbrushes to the latest cars. \",\"twitter_image\":\"\",\"twitter_title\":\"\",\"og_description\":\"\",\"twitter_description\":\"\"},\"_uid\":\"2b7a555a-8489-4018-875b-d9f721684ca0\",\"image\":{\"id\":3134345,\"alt\":\"microchip\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/1600x520/1939aecc27/microchip_shortage.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"title\":\"The global microchip shortage that you didn't know about\",\"author\":{\"name\":\"Oliver\",\"created_at\":\"2021-03-30T09:11:03.812Z\",\"published_at\":\"2021-03-30T10:59:46.238Z\",\"updated_at\":\"2021-03-30T10:59:46.265Z\",\"id\":43841224,\"uuid\":\"8f27b447-d554-449b-bc56-d4e557bc288e\",\"content\":{\"seo\":{\"_uid\":\"f93c0577-665a-418b-8724-6251262de434\",\"title\":\"Oliver | 50five content specialist\",\"plugin\":\"seo_metatags\",\"og_image\":\"\",\"og_title\":\"\",\"description\":\"Oliver is a content specialist of 50five\",\"twitter_image\":\"\",\"twitter_title\":\"\",\"og_description\":\"\",\"twitter_description\":\"\"},\"_uid\":\"6403f542-481b-46a1-a11c-c4ecf853e1fe\",\"name\":\"Oliver\",\"avatar\":{\"id\":2100527,\"alt\":\"Oliver\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/768x953/078d254d84/oliver-arif.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"component\":\"author\",\"occupation\":\"Content Specialist\",\"description\":\"Oliver is a Content Specialist for 50five UK\"},\"slug\":\"oliver\",\"full_slug\":\"en-gb/author/oliver\",\"sort_by_date\":null,\"position\":-60,\"tag_list\":[],\"is_startpage\":false,\"parent_id\":41803791,\"meta_data\":null,\"group_id\":\"ac4e6648-46be-465f-a7ca-c02e96c872f2\",\"first_published_at\":\"2021-03-30T10:59:46.238Z\",\"release_id\":null,\"lang\":\"default\",\"path\":null,\"alternates\":[],\"default_full_slug\":null,\"translated_slugs\":null,\"_stopResolving\":true},\"content\":[{\"_uid\":\"64580acd-4a4a-4f69-a835-71862b0a8a34\",\"align\":\"default\",\"preset\":\"\",\"children\":[{\"_uid\":\"72e40b5b-1c56-408d-aa0a-ec54db7eb77a\",\"link\":{\"id\":\"4f0fd6dc-613a-4f20-8cda-6954f722b8e7\",\"url\":\"\",\"anchor\":\"\",\"linktype\":\"story\",\"fieldtype\":\"multilink\",\"cached_url\":\"en-gb/e-mobility/charging-station-selection-tool\"},\"type\":\"button\",\"title\":\"Get an EV charger quote\",\"preset\":\"\",\"target\":\"_self\",\"variant\":\"primary\",\"relation\":[],\"component\":\"button\",\"icon_size\":\"default\",\"icon_type\":\"default\",\"icon_color\":\"default\",\"icon_spacing\":\"default\",\"icon_variant\":\"default\",\"icon_position\":\"left\",\"disable_nofollow\":false}],\"component\":\"button-group\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"7686e9a3-b9a6-470a-8515-268f6f5ebe3c\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"So what is happening?\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"db71814e-9baa-4703-ae01-3cd829fa253e\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"You may be sat there thinking \\\"why is my car delayed?\\\" or \\\"why can't I get the latest Xbox or Playstation?\\\". This is because of a global shortage of ‘semiconductor chips’ which are used in hundreds of our day-to-day items from electric toothbrushes to the \",\"type\":\"text\"},{\"text\":\"latest cars\",\"type\":\"text\",\"marks\":[{\"type\":\"link\",\"attrs\":{\"href\":\"/en-gb/e-mobility/blog/new-ev-cars-coming-2021\",\"uuid\":\"dcd85fb5-b0f7-435b-8ce2-f36b72cf6eed\",\"anchor\":null,\"target\":null,\"linktype\":\"story\",\"story\":{\"name\":\"New EV cars coming in 2021\",\"id\":43360064,\"uuid\":\"dcd85fb5-b0f7-435b-8ce2-f36b72cf6eed\",\"slug\":\"new-ev-cars-coming-2021\",\"url\":\"en-gb/e-mobility/blog/new-ev-cars-coming-2021\",\"full_slug\":\"en-gb/e-mobility/blog/new-ev-cars-coming-2021\",\"_stopResolving\":true}}}]},{\"text\":\". Even before the global COVID pandemic the demand for these tiny chips was much higher than the supply.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Supply chains around the world are being affected as manufacturers struggle to obtain enough semiconductor chips for their electronic products. Many prospective vehicle owners are being told that their new cars are being delayed with no certainty on when they can be delivered. Some vehicle manufacturers have already announced that they are reducing supply as a result, Nissan recently announced that it will be producing 500,000 less vehicles due to the shortage. Many \",\"type\":\"text\"},{\"text\":\"EV charger manufacturers\",\"type\":\"text\",\"marks\":[{\"type\":\"link\",\"attrs\":{\"href\":\"/en-gb/e-mobility/brands-charging-station\",\"uuid\":\"da5ee66b-38f3-4885-891f-5df8ef8ba99f\",\"anchor\":null,\"target\":null,\"linktype\":\"story\",\"story\":{\"name\":\" Brands charging station\",\"id\":43394383,\"uuid\":\"da5ee66b-38f3-4885-891f-5df8ef8ba99f\",\"slug\":\"brands-charging-station\",\"url\":\"en-gb/e-mobility/brands-charging-station\",\"full_slug\":\"en-gb/e-mobility/brands-charging-station\",\"_stopResolving\":true}}}]},{\"text\":\" are also being hit by the shortage as the crisis shows no immediate signs of clearing.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"img\":{\"id\":3134361,\"alt\":\"microchip close up\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/1600x520/0b22dc7d6b/microchip_shortage2.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"_uid\":\"ac7a68d3-bcae-42c6-8b37-f0e6e8498c5c\",\"preset\":\"\",\"component\":\"image\",\"max_width\":\"\",\"margin_bottom\":\"default\",\"aspect_ratio_mobile\":\"original\",\"aspect_ratio_tablet\":\"original\",\"aspect_ratio_desktop\":\"original\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"ff46cca9-1497-4914-a750-d8c64252efd5\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"What are semiconductor chips and why the shortage?\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"360464c1-edc4-4f10-aba9-0cbbf11b1b97\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"To put it simply, semiconductor chips are used to control the electrical current in an electronic device. They are present in almost every daily appliance we use. Some economists have begun calling them “the new oil” due to their importance to daily modern life.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"The shortage itself was mainly caused by the global COVID outbreak; many companies cancelled their orders for chips assuming that the economy was about to take a downturn. Semiconductor chip manufacturing plants also closed during this time. However, the issue wasn’t just on the manufacturing side as major ports around the world also shut down leaving hundreds of container ships unable to dock, creating a bottleneck in supply.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"b139867e-7196-49ee-8d5a-751f005227ac\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"When will it be resolved?\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"b4127e13-ce1e-4452-89fd-6a3561c3bbbb\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Experts within the chip industry are predicting that the shortage will easily roll over into 2022 and could well last for a further two years before normality is restored. Prices of affected items are expected to increase in the short term whilst demand remains high. It may become more obvious in time as companies such as Apple and Samsung who began stockpiling chips early on begin to run out and also become affected by the shortage.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"}],\"summary\":[],\"updated\":\"\",\"component\":\"blog\",\"short_text\":\"With the country seemingly to be fully re-open after lockdown you may have noticed certain items are harder to find in stores or have much longer waiting times to come back into stock.\"}","full_slug":"en-gb/e-mobility/blog/the-global-microchip-shortage-you-didn-t-know-about","first_published_at":"2021-10-27T13:54:31.772Z","published_at":"2021-11-01T14:23:37.129Z","read_time":1},{"uuid":"f27c9827-f785-4b4a-ab62-f44182a2fab1","content":"{\"seo\":{\"_uid\":\"78c2948f-920c-454f-956b-d70b095b6010\",\"title\":\"Jaguar to go full electric by 2025 | 50five\",\"plugin\":\"seo_metatags\",\"og_image\":\"\",\"og_title\":\"\",\"description\":\"Jaguar has become the latest car brand to announce that their vehicle range will be fully electric by 2025.\",\"twitter_image\":\"\",\"twitter_title\":\"\",\"og_description\":\"\",\"twitter_description\":\"\"},\"_uid\":\"2b7a555a-8489-4018-875b-d9f721684ca0\",\"image\":{\"id\":2131742,\"alt\":\"Jaguar all electric\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/1600x520/beed5cdd84/jaguar_all_electric_range.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"title\":\"Jaguar to go full electric by 2025\",\"author\":{\"name\":\"Joost Gerrits\",\"created_at\":\"2021-03-17T15:45:34.647Z\",\"published_at\":\"2022-01-19T12:34:14.895Z\",\"updated_at\":\"2022-01-19T12:34:14.916Z\",\"id\":42049133,\"uuid\":\"33a731a5-0c2d-4308-998d-5d81c0337b6c\",\"content\":{\"seo\":{\"_uid\":\"0fb5d419-85a4-4adf-a5c2-a6bed8d76907\",\"title\":\"Joost Gerrits | 50five content specialist\",\"plugin\":\"seo_metatags\",\"og_image\":\"\",\"og_title\":\"\",\"description\":\"Joost is a content specialist of 50five\",\"twitter_image\":\"\",\"twitter_title\":\"\",\"og_description\":\"\",\"twitter_description\":\"\"},\"_uid\":\"8289d556-ee40-4f9e-a08e-87c4e032be51\",\"name\":\"Joost Gerrits\",\"avatar\":{\"id\":3668608,\"alt\":\"Joost\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/976x977/bcb32baf1e/joost.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"component\":\"author\",\"occupation\":\"Content Specialist\",\"description\":\"Joost is a real EV enthusiast. 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In the next few years, it is going to be a very different car, with Jaguar I-PACE being the main model. The brand is set to be distinct from Land Rover and will become available for willing buyers by 2025.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"7686e9a3-b9a6-470a-8515-268f6f5ebe3c\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"What’s next?\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"db71814e-9baa-4703-ae01-3cd829fa253e\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Gerry McGovern, CEO of Jaguar Land Rover, has the task of leading the team and ensuring that the anticipated model is available by the time stated. The new design strategy is not out yet, and that is another project they must begin with to make the dream a reality. This also means that the company must have excellent design architecture.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"img\":{\"id\":2131746,\"alt\":\"Jaguar \",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/1024x333/233ab20b81/jlr_bollore_reimagine-1024x333.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"_uid\":\"ac7a68d3-bcae-42c6-8b37-f0e6e8498c5c\",\"preset\":\"\",\"component\":\"image\",\"max_width\":\"\",\"margin_bottom\":\"default\",\"aspect_ratio_mobile\":\"original\",\"aspect_ratio_tablet\":\"original\",\"aspect_ratio_desktop\":\"original\"},{\"_uid\":\"5b70a1b8-0c2d-4475-b018-9ef9037997a4\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Bollore also stated that Jaguar would leverage a very unique platform architecture, which means it will let go of the current modular internal combustion MLA (Modular Longitudinal Architecture)/electric platform. The upcoming Electronic Modular Architecture (EMA) will be handed over to Land Rover. The company will develop a new work philosophy that will enable it to come up with an electric vehicle that will fully satisfy the needs of users.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Recently, Jaguar XJ had been listed on the MLA platform and was to be shown this year before going fully on sale in 2022. Unfortunately, it has been wiped out because the company is going to operate on a new platform. The CEO stated that, unfortunately, the next-generation Jaguar XJ does not fit the company’s new positioning. It should be noted that this is a decision that has received a lot of criticism from experts in different parts of the globe. Bollore stated that it was a huge decision, and at the end of the day, it was significant.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"ff46cca9-1497-4914-a750-d8c64252efd5\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"About an All-Electric Platform\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"360464c1-edc4-4f10-aba9-0cbbf11b1b97\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Currently, the all-electric platform is in its early stages of development. The overall design will depend on the primary design strategy for the cars that would be produced by the automobile company. The company should operate on an excellent platform to gain a strong market presence.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"It is upon the designers to independently come up with something that would best suit the company’s objectives and goals, but they will need to take their time and come up with the best. They should, however, note that proportion is a crucial thing, and it will dictate the platform.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"img\":{\"id\":2131754,\"alt\":\"Jaguar i-pace\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/1024x333/30e9555988/jaguar_i_pace_hero-1024x333.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"_uid\":\"3241cf38-d11f-44f0-bfd8-3b7df07c5d2b\",\"preset\":\"\",\"component\":\"image\",\"max_width\":\"\",\"margin_bottom\":\"default\",\"aspect_ratio_mobile\":\"original\",\"aspect_ratio_tablet\":\"original\",\"aspect_ratio_desktop\":\"original\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"b139867e-7196-49ee-8d5a-751f005227ac\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Compact Electric Jaguar\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"984e6dc2-802f-4596-93a4-a64f50597a08\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"By the time Bollore joined JLR, the plan was that a new tiny Jaguar crossover was to be developed to rival Tesla’s Model Y and Model 3, as well as the new Polestar 2. This is a plan that has not been forgotten since it still has a lot of support from the panel. Nick Rogers, the Director of Engineering, stated in 2020 that the idea of a small electric car is great and that they are still thinking about it.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"The company has a dream of being in a better place, and clearly, their customers would like for them to be there. The company has the idea of going fully electric in 2025. It is a plan that is relevant at this time, when the environment matters more than anything else.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"Julian Thomson, the design boss, is a huge fan of smaller vehicles and would like to work on the project as soon as possible. Thomson recently stated that developing smaller cars would be a project that is worth working on. They are a luxury EV that can perfectly reflect what is going on around the world at this time. Thomson also stated that it would be exciting to work on Jaguars that are smaller, highly efficient, and those that come with all the things that buyers are looking for.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"It is believed that such ideas are the ones that caused the company to focus its goal on coming up with electric cars in the next few years. Gerry McGovern stated that they are already working with the team to develop a design strategy for the next generation Jaguar, and it will be huge.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"c5c2a5e6-a488-465a-9115-08f1bac74577\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"How is the process done?\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"4df9004f-b8f3-4faf-a692-6b20ed773582\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"At the moment, it is hard to really tell how the company would do it. However, in the past, whenever they needed to come up with new models, they underwent intense creative intellectual steps, and they used words that were written down to help define the future. It is thought that the same philosophy would be applied to design the futuristic Jaguar I-PACE.\",\"type\":\"text\"}]},{\"type\":\"paragraph\",\"content\":[{\"text\":\"It is a process that takes time because any form of inaccuracy might affect the quality of the automobile. The EV industry keeps getting sophisticated, and by the time the car will be ready, the buyers’ expectations shall have gone critically high. The design strategy might also evolve with time, and new methods could be applied to design a model that buyers would find irresistible.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"img\":{\"id\":2131755,\"alt\":\"Jaguar i-pace\",\"_uid\":\"ae36203c-6222-4a24-af16-3d009318b2c1\",\"name\":\"\",\"focus\":null,\"title\":\"\",\"filename\":\"https://a.storyblok.com/f/108028/1024x333/4b13d0724e/jaguar_ipace_charging-1024x333.jpg\",\"copyright\":\"\",\"fieldtype\":\"asset\"},\"_uid\":\"9e498dde-ba6d-4fea-9a8b-2f8b95fe85e0\",\"preset\":\"\",\"component\":\"image\",\"max_width\":\"\",\"margin_bottom\":\"default\",\"aspect_ratio_mobile\":\"original\",\"aspect_ratio_tablet\":\"original\",\"aspect_ratio_desktop\":\"original\"},{\"_uid\":\"2d129b07-9c9e-4d14-aef6-fdc5e59ba6c5\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"For many years, the company has hinted at its plan to enter the EV industry with a thud, and now is the time to show the world what they have in store. It is anticipated that the future Jaguars will have some reflection of the past, even if they are going to be modern and exquisite in every sense of the word. It is all about capturing that sense of heritage instead of the retrospective feel and look.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"id\":\"\",\"tag\":\"h2\",\"_uid\":\"e4aca5ad-fcee-4a85-a70f-f56246ee66aa\",\"size\":\"default\",\"type\":\"heading\",\"color\":\"default\",\"title\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"Final words\",\"type\":\"text\"}]}]},\"preset\":\"\",\"component\":\"heading\",\"text_align\":\"default\",\"margin_bottom\":\"default\"},{\"_uid\":\"2aedc3e6-ceab-4087-a134-ca0120d7172c\",\"size\":\"default\",\"text\":{\"type\":\"doc\",\"content\":[{\"type\":\"paragraph\",\"content\":[{\"text\":\"In 2025, with the help of electric vehicle technology, the new models of Jaguar will be ready. We don’t really expect the vehicle to be very affordable, but it will be worth every penny. Currently, the company is working on the project and should be ready at the time stated. It is believed that many other automobile companies will embrace the EV industry, so the future has some exciting secrets that are worth waiting for.\",\"type\":\"text\"}]}]},\"color\":\"default\",\"preset\":\"\",\"component\":\"rich-text\",\"text_align\":\"default\",\"margin_bottom\":\"default\"}],\"summary\":[],\"component\":\"blog\",\"short_text\":\"Recently, the new Jaguar Land Rover CEO, Ballore, announced that by 2025, Jaguar would officially become an electric car brand. Amid the same announcement, it emphasised that Jaguar will only manufacture electric cars and that JLR will leave SUVs to the Land Rover Brand. 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